Oakbrook, IL  (KTRS)  McDonald’s US sales continue to rise as the chain fights to win back customers.

The Illinois-based company reports that sales rose 5.4 percent at established U.S. locations in the first quarter, marking the third straight increase. Global sales rose 6.2 percent at established locations. For the quarter ended March 31,

McDonald’s Corp. earned $1.1 billion, or $1.23 per share. That’s 7 cents better than analysts had expected for per-share earnings. Revenue was $5.9 billion, topping the $5.82 billion that Wall Street had expected.

The burger giant attributed the increase in part to the popularity of its all-day breakfast menu.