About Us

The Story of KTRS

Since its first broadcast in 1996, KTRS has grown into a cornerstone of the St. Louis community, offering a dynamic blend of local news, engaging talk shows, and sports coverage. What began as a bold vision for local radio has evolved into a trusted platform that connects listeners across the region, day and night. With a powerful 5,000-watt signal, KTRS reaches far beyond city limits, delivering timely and relevant content to listeners across Missouri.

KTRS 550 St. Louis isn’t just about radio—it’s about the people and stories that define St. Louis. From covering major local events to providing a platform for community voices, KTRS remains committed to reflecting the heart and soul of the city. As the home of iconic local personalities and the broadcast partner for the Missouri Tigers, KTRS has built a reputation for quality programming and unwavering community support.

While technology and the media landscape have changed, KTRS continues to innovate and adapt, keeping listeners informed and entertained while staying true to its local roots. Whether tuning in for live shows or streaming online, listeners know they can always rely on The Big 550 to bring them the voices and stories that matter most.

The trademark of great radio programming begins with a community. The Big 550 KTRS takes tremendous pride in being a local, community-driven radio station. We are St. Louis, from our investors and management to our on-air personalities, sponsors, and everything in between.

We understand that it is our connection to our local community that continues to set us apart from other stations. The Big 550 KTRS’ presence at local events keeps our visibility high while furthering our effort to broadcast news stories relevant to St. Louis and its community.

Through our KTRS Cares initiative, we also work diligently to partner with as many local non-profits as possible to help advertise their efforts within the St. Louis community and surrounding areas. We strive to bring you content that is family-friendly, informative, and entertaining, while never losing sight of the KTRS mission. Our listeners are at the forefront of that mission, and we aim to bring you the best content possible day in and day out. 

WE ARE MORE THAN JUST A RADIO STATION, WE ARE ST. LOUIS